Why (and how) will the global expansion strategy work?

Netflix is a highly successful video streaming business which is now pursuing an aggressive international expansion strategy, in part to offset weaker than expected US domestic profits over recent years. You are a consulting group employed by Netflix and have been asked to make a presentation to company executives to provide information input and critical thinking to help inform their decision-making around this growth strategy. Some key questions which are on their minds, and thus you should consider in your presentation, include:

Why (and how) will the global expansion strategy work?

Analyse the case in the “case PDF” and “HR PDF” to answer the question in speech draft style. you must use SWOT model, Value Disciplines and CRITICAL THINKING in the “strategy PPT” to analyse the case and answer the question.

write about 1200 words, and references are needed.

 
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