considering as global manager marketing for on of the given companies below

Consider yourself as Global Manager Marketing for one of the following companies:

www.walmart.com, www.target.com, www.macys.com, www.zappos.com, www.etsy.com, www.costco.com, www.6pm.com online merchandiser. At present the company you’ll choose is doing business in the USA and wants to enter in gulf region online market. ( You can discuss other options with your instructors)

Develop a detail strategy on the following:

  • Explain how you will implement the virtual management?
  • How you will manage the teams in both areas which is culturally, politically, and economically different?
  • How the virtual teams will work together?
  • What tools are they using?
  • What are the advantages of using virtual management?
  • What are some disadvantages they have and how they can overcome them?
  • Explain how you will manage meetings between the teams in US and gulf in terms of time, place and language?
  • As a manager how you will manage the outsourced projects?
  • How would you solve a problem between two virtual workers?
  • What is your advice to the team for improvement?

Remembergulf countries are well positioned to experience the eCommerce expansion due to their high internet penetration and the fast-growing number of tablets, smartphones, and computers. Moreover, the market potential in the Gulf countries is attracting a growing number of online business players which make it a very competitor market.

Project report structure:

  • Title Page: the name of the institution, the title of the report, the name of the author and then add the date.
  • Abstract: Brief summary of your work.
  • Table of contents:

1.Introduction: Background or introduction to state what the report is about. You have to give the reader an overview of the whole report.

2.Main Body of the report: Include your main work. End of Week 12

3.Conclusion.

4.References: Use APA style.

5.Presentation: You have to prepare for the presentation include your project summary and description.

 
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