Taking into consideration a company of your choice and its products/services,
- Discuss how companies choose target-marketing strategy and identify attractive market segments. Improve your answer with examples.
- How do firms manage all of their products and services? What are the steps in the best development process for new products/services?
- Answer should be in not less than 1000 words. All students are encouraged to use their own words.
- Referencing is necessary and student must apply APA Referencing Style.